Here it is, our Ceramic SerumTM! We've tested everything we could get our hands on. Asked countless questions of professionals as to changes, innovations and product improvements that they would most like to see. We did hundreds of formulation adjustments. Not just wanting another ME-TOO product, we looked to raise the bar. Our Ceramic SerumTM is VOC exempt, non-flammable and has virtually NO-ODOR. Focusing on our professional detailing community, we sought ways to speed application, insure accuracy and eliminate potential for mistakes. In this way, we can assist our guys (and a few gals) by providing a product at a price that puts money in their wallet. We offer 4 different packages, a 2 Oz bottle should be enough to cover one full size vehicle with 2 coats.
Some of our advancements:
- Serum PrepTM - Ferrous metal decontaminant for paint prior to "paint correction" steps
- Easy Ceramic SerumTM application, 30 mins and a simple, clean, smudge free wipe-off.
- Visual indicators of cure like our exclusive "Micro-Beading Effect".
- Our patent-pending "Spray Ceramic" Serum BoostTM to level coating applications.
Here are our quick instructions (right click and copy):
Signature Series - Item List
- 8oz glass bottle of Serum PrepTM
- 8oz glass bottle of Serum BoostTM
- 2oz bottle of Ceramic SerumTM
- Blue foam applicator
- Dino-GREEN edgeless micro-fiber towel
- 2 x Optical lens fabric cloths
- 1 pair of latex gloves
- 2 x Holographic door jam sticker
- Dinowax 'Black Frost' air freshener
- Dinowax logo sticker
QUESTIONS & ANSWERSAsk a Question
What is the concentration of silica in the product? I know some of the other competitors will offer up to 70% concentration for their consumer grade coatings.
Silica is basically sand. It's unreactive and never a component of ceramic. Even the word "ceramic" is inappropriate for the chemistry but has now become common. SiO2 is the chemical formula for sand. Ceramic chemistry contains (SiO)x units upon film formation but that doesn't make it silica. The proper chemical reference is siloxane/silane. This is a reactive silica derivative which can form bonds between other siloxane/silane groups resulting in Si-O-Si bonding. Additionally, reactions with carbon form resulting in Si-O-C bonds. The mixture of Si-O-Si and Si-O-C bonds is analogous to the chemistry of ceramic materials and why the name is used.
Anyone telling you that their material is 70% concentration is flat out decieving you. I have run solids on virtually all of the most popular products and their total solids concentrations fall between a low of 4% and a high of about 25%. Dinowax Ceramic SeurmTM is at about 30% total solids. This is why we maximize gloss levels in 2 coats as opposed to 2 or more for the other guys.
When it comes to longevity, everyone is guessing. Most of these products haven't been available long enough to claim 5 or 10 years. I will say our chemistry will last as long or longer than the best products currently available. The same is true for hardness.
I am the formulator of all of the Dinowax products as well as the owner. I have been a chemist for over 30 years. Have 2 degrees in chemistry and hold 8 patents both US and foreign. Several of these patents pertain to reactive siloxane/silane chemistry.
Dinowax is forged in science.
- the Formulator
How long does it protect? Like other ceramic coatings depending on how many coats it ranges from 1 to 10 years.
Actually, not so simple. The automotive detailing product industry is full of a lot of hype like most. Longevity with ceramic product is relative. Most of the products haven't been on the market long enough for anyone to guarantee 5 years or any other time. The coatings in general should give effects for at least 5 years if maintained properly. Our coating is as hard and will have as much longevity as any of the best products on the market. The major difference is in ease of use. Dinowax Ceramic SerumTM is catalyzed to form a microbead (technically, a SOL GEL) after about 30mins on the paint surface. This bead can easily be wiped down to a streak free finish. Our formulation is virtually odorless, VOC exempt, non-volatile and safe. It's manufactured in-house here in CA meeting all necessary regulations. We also concentrated our application to maximize film build after just 2 coats, versus 2 or more from our competitors. Dinowax Ceramic SerumTM is universal in application and can be applied to paint, plastic, chrome and glass. We have guys even applying it to boat gel-coat. Check out our reviews. Some of our customers are posting pictures of their results. I know we have a lot of 5 star reviews. These are not fake. You can even message some of these guys if you wish on Insta. Dinowax is industry leading technology.
Are there any requirements for minimum or maximum air temperature or humidity when applying this product?
Nope. If it's hot or in direct sunlight then the Sol Gell formation will proceed faster. Not really a big deal.
What is the endurance time of the Serum coating? Iâm on the fence between this one & another two. I need something that is good for marine application as well. Thank you for your help.
Followed with Serum BoostTM, the Detailing industry’s first “Spray Ceramic” the life of the coating can be extended indefinitely.
Application was simple and the results are Amazing. Looks like it's still dripping wet! Definitely recommend for extreme gloss.
Good product but the squirt bottle caps were trash and the dropper cap would have been handy on the serum, otherwise I’m happy with my purchase
The directions are clear and straightforward, and the product went on well. The paint on the Tundra I was detailing has a depth that it did not previously. My only gripe is with the sprayers on the glass bottles. The return springs are weak and did not operate properly (you had to manually push the trigger back out so that you could dispense more product). I like the feel of the glass bottles, but would prefer that the bottles were plastic so if they fell on a concrete garage floor, they would stand a chance of not breaking. Aside from these modest packaging complaints, I was really pleased with the product and look forward to seeing how well it holds up.
I detail all day every day and have used many waxes and ceramic coatings and this one was the most easy to install by far. The most gloss I have seen on a car. I will update after I take care of the car from now on.
this will be my go to from now on, its so easy and so affordable
Best product yet! The ease of use is fantastic!
Easy to apply, leaves a deep wet shine, and is xtremely durable. Would recommend
As a professional detailer, I have used many different ceramic coatings, this one takes the cake. This is by far and away the best ceramic coating in the market.
Easy to apply, very forgiving coating, cure time is awesome. I can coat one whole.side of a car then go back to the beginning and start buffing the coating after its very easy to see cure ! Its def a awesome product/ THE Coating everyone should be investing in!